Abstrak 
Indonesian Halal-Based Agro-Industry Products Development Strategy in Anticipating ASEAN Halal Hub
Dwi Purnomo
Universitas Padjadjaran, Proceedings Volume 1 Universiti Malaysia Terengganu 9th International Annual Symposium On Sustainability Science And Management UMTAS 2010, 8th-11th 2010 Permai Inn Kuala Terengganu Malaysia
Bahasa Inggris
Universitas Padjadjaran, Proceedings Volume 1 Universiti Malaysia Terengganu 9th International Annual Symposium On Sustainability Science And Management UMTAS 2010, 8th-11th 2010 Permai Inn Kuala Terengganu Malaysia
ASEAN Halal, Indonesian Halal
Indonesia as the largest Muslim population in the world need to act fast building its halal-based agro-industry in order to avoid to role only as a largest market, but also need to set it up to be gradually developed as internasionally known as competitive halal products producer. Malaysia, Thailand, and Brunei Darussalam as ASEAN member has been globally recognised as the world’s halal product hub and building their halal industry and their main platform of agro-industry development to penetrate international market. High level of competition abounds from both Muslim and non-Muslim nations, including ASEAN members, Australia and New Zealand which have been being very aggressive setting up industrial estates for halal product production and marketing their products around the globe. This research proposed the conceptual and theoritical framework on Indonesian Halal-based Agro-industry Product Development Strategy in anticipating ASEAN Halal Hub, which its success depends on the board range of policy development related to the law and regulations, support services and infrastructure, human resource development, finance, R&D, marketing and promotional efforts.