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Value Chain Analysis of the Impact of the Leather Raw Material Scarcity on the Leather Shoe Industry in Cibaduyut, West Java

Value Chain Analysis of the Impact of the Leather Raw Material Scarcity on the Leather Shoe Industry in Cibaduyut, West Java
Ratih Purbasari, S.Sos., M.Sm., Arianis Chan, S.IP., M.Si.
Universitas Padjadjaran, Review of Integrative Business and Economics Research, Vol. 6, no. 1, pp.388-400, January 2017
Bahasa Inggris
Universitas Padjadjaran, Review of Integrative Business and Economics Research, Vol. 6, no. 1, pp.388-400, January 2017
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The research is aimed to study and analyze a value chain model before and after the phenomenon of leather scarcity in a leather shoe industrial center, namely Cibaduyut West Java, in mid-2013. With the potency it contained, the business people in the aforementioned area would have particular hindrances when the scarcity took place and it affected their business progress. The research execised qualitative method that allowed the researchers to deep dive the information through indept interview. The interviewees comprised from 4 leather shoe business owners located at its central in Cibaduyut. The data gathered was analyzed by data source triangulation as well as literature and observation. Research found that production as one of value chain dimensions dropped in the time when leather scarcity occured. Consequently, it negatively impacted on other value chain forces such as the number of orders and human resources. A conclusion drawn from the study was that there was a profound difference in value chain condition before and after the leather scarcity ensued. Therefore, it could be stated that the insufficiency of leather as raw material widely influenced the continuity of leather shoe business in the Cibaduyut leather shoe industrial centre.

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